Well, it’s not really sneaky just quite clever so I thought I’d share it with my readers.
Most people realise the importance of list building these days and you’ll often hear many different marketers obsessing over the size and quality of their lists, and how to build a good relationship with it. These are indeed important factors. However, the problem is none of that is going to do you any good if your subscriber hasn’t even opened your email to read it.
You can in fact expect only 20-30% of your subscribers to actually open any email that you send them. Don’t panic though, as this isn’t necessarily something that you are doing wrong. Some will just be too busy that day to read your email, or will maybe file it away ‘to be read later’ which of course we know that time rarely comes, or your email could just get lost in the flood of emails we all seem to receive these days.
So, is there anything that can be done about this? Well, for some people this may not be possible as some autoresponders don’t support this feature, but if you can filter your list and send to only those who did not open your email then why not send it again with a different subject? Jeff Walker tried this in a recent promotion and said that he doubled the amount of sales by sending 3 emails in this way instead of just the one. What a difference!
Neither myself or Jeff can take credit for this idea though. It is just one of the tactics that Ryan and Perry will show you in their sneaky email tricks report. I strongly recommend that you take a look at this.
Filed under List Building
Well, I feel a little sheepish that I haven’t joined a JV giveaway as a contributor up until this week. For the last 2 months I’ve been concentrating on generating traffic for my blog with link building strategies and other search engine optimisation techniques and hadn’t really paid much attention to the JV giveaways. I figured there wasn’t much point in joining them without my own ebook to give away.
I really wish I had started contributing to these JV giveaways during those 2 months. It was easy enough to find some decent quality products with PLR rights to give away, so you don’t even really need a product that you’ve created yourself. Although you will build your list much quicker with your own product. I joined 3 giveaways in the last 3 days and have already got an extra 100+ people on my list!
If you want to read a little more about JV giveaways and how they work then click here. There is also a list of giveaways you can join yourself. The reason I was prompted in to joining giveaways this week is due to a project that I’m working on with 3 other Alex Jeffreys students, but more about that in a future post.
Filed under List Building