We’ve all heard people telling us that we’ll never make money online, it’s all a waste of time, it’ll never work and many other negative things about internet marketing.

But it does work. Some people become rich and others make nothing at all, even lose money. So what’s the difference between these people? The people who succeed know the lies in this business and do not believe them.

Here are 5 big internet business lies:

Lie #1: Starting and running a internet business is expensive.
You can actually start an internet business with very little cost. There are many high quality affiliate programs where all you have to do is concentrate on marketing. The follow up, product delivery and support are all done by the owner of the affiliate program.

Lie #2: You can make easy money on the internet.
People still have a tendancy to believe that they can make money on the internet overnight by doing hardly anything. We are constantly being bombarded with systems that have made people millions in just a few days. Which may well be true for that particular launch, but it takes months even years of work to get yourself in a position to use a system that will make you millions.

Lie #3: You must know HTML, web programming and graphic design to start your business.
You don’t need to know all of these at all. Or even any of them. There are marketing guru’s out there that don’t even have the first clue how to put up a website. The trick is in finding the right people to work with. You can outsource jobs that you can’t do yourself, or joint venture with other marketers to combine your skill sets.

Lie #4: You don’t need to know how to sell on the internet.
Many people hate selling, and these people get attracted to ads that claim ‘no selling necessary’ or even ‘this product sells itself’. Usually these products are unfeasible and run by fly-by-night marketers. Do you really think it’s possible to have a successful business by doing nothing at all? The trick is not to try to sell to people, but to educate and inform them. Show them the benefits to their life if they owned your product.

Lie #5: You don’t need to build a mailing list.
I know you’ve all heard the ‘money is in the list’ mantra. There’s a reason you’ve heard it so often though, because it’s true! But more importantly, the money is in the relationship with your list. Deliver value over and above their expectations and you’ll be well on your way to success.

The above 5 are just a few of the internet business lies out there. Remember, if it sounds too good to be true, it probably is.